JABE (Journal of Applied Business and Economic)

JABE (Journal of Applied Business and Economic) is a journal published by Universitas Indraprasta PGRI, issued four times in one year. JABE (Journal of Applied Business and Economic) is a scientific publication in the form of conceptual paper and field research related to business and economic applications. It is hoped that JABE can become a media for academics and researchers to publish their scientific work and become a reference source for the development of science and knowledge.

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Vol 6, No 4 (2020): JABE (Journal of Applied Business and Economics)

Table of Contents

THE EFFECT OF USSD POP-UP NOTIFICATION ADVERTISING ON INTERESTS IN BUYING SME’s PRODUCTS
DOI : 10.30998/jabe.v6i4.4417

Erina Sovania
Annathasia Puji Erasashanti
PDF
274-286
ANALYSIS OF FINANCIAL HEALTH, STATE-OWNED ENTERPRISES (Case Study at PT Aneka Tambang Tbk)
DOI : 10.30998/jabe.v6i4.6416

Zainal Arifin H. Masri
PDF
287-299
PERANCANGAN PENGEMBANGAN PRODUK AIR MINERAL DALAM KEMASAN (AMDK) MERK “XYZ” 600 ML BERDASARKAN MODEL KANO DAN DIMENSI KUALITAS GARVIN
DOI : 10.30998/jabe.v6i4.6424

dian jingga permana
PDF (Indonesian)
300-311
CUSTOMER SATISFACTION INDEX PENGGUNA BUS TRANSJAKARTA (STUDY KASUS KORIDOR 7 KAMPUNG RAMBUTAN KAMPUNG MELAYU)
DOI : 10.30998/jabe.v6i4.6430

Ai Annisa Utami
Gabriela Wonga
Zahrudin Zahrudin
PDF (Indonesian)
312-329
REAKSI RAMADHAN EFFECT TERHADAP SAHAM PERUSAHAAN MAKANAN DAN MINUMAN DI INDONESIA
DOI : 10.30998/jabe.v6i4.4675

Elmira - Siska
Desy Arigawati
PDF (Indonesian)
330-340
ANALISIS KELEBIHAN DAN KEKURANGAN SERTA KEBERMANFAATAN MENGGUNAKAN SOFTWARE ACCURATE, MYOB, ZAHIR ACCOUNTING DAN PENERAPANNYA DI UNIVERSITAS INDRAPRASTA PGRI
DOI : 10.30998/jabe.v6i4.4969

Zeinora Zeinora
desy Septariani
PDF (Indonesian)
341-353
PENGARUH KUALITAS PRODUK DAN KUALITAS PELAYANAN TERHADAP LOYALITAS PELANGGAN DI SOEHENDAR COFFE

Murni Cahniati
Kartin Aprianti
PDF (Indonesian)
354-361
PENGARUH PENGELUARAN PEMERINTAH DAERAH TERHADAP PERTUMBUHAN EKONOMI SOLO RAYA 2009-2018
DOI : 10.30998/jabe.v6i4.5220

Fernaldi Anggadha Ratno
PDF (Indonesian)
362-376
IMPACT OF GHG EMISSION FROM PALM OIL MILL EFFLUENTS AND POPULATION GROWTH, GDP PER CAPITA CHANGE, AND THE TECHNOLOGY
DOI : 10.30998/jabe.v6i4.5850

Erwinsyah Erwinsyah
Tjipto Djuhartono
PDF
377-390
MARKETING STRATEGY ENTREPRENEUR BASED OF PT. GILI ENCHANTING PROSPERITY THROUGH THE NORTH LOMBOK TOURISM INDUSTRY
DOI : 10.30998/jabe.v6i4.6315

Samsudin Samsudin
Didin Hadi Saputra
PDF
391-399
ANALISIS MARKETING MIX TERHADAP MAHASISWA BARU DALAM MEMUTUSKAN STUDI LANJUT PADA SEKOLAH TINGGI ILMU EKONOMI MANDALA JEMBER
DOI : 10.30998/jabe.v6i4.5830

Hayatul Maspufah
PDF
400-412
The Effect of Experiental Marketing on Cafe Excelso Customer Loyalty in Central Jakarta 2019
DOI : 10.30998/jabe.v6i4.5937

Rina Ayu Vildayanti
PDF
413-428